ABOUT US

OUR COMPANY

DFHH Brand Management (Xiamen) Co., Ltd. is the exclusive master licensee of the international sportswear brand LOTTO in China. We are a premier, integrated sports brand management operator specializing in footwear and apparel R&D, brand management, smart logistics, and end-to-end supply chain services.

Backed by our own leading-edge manufacturing facilities and a global logistics cloud warehouse, we have built a seamless, fully integrated business model from design and flexible manufacturing to sales fulfillment. Today, driven by a professional team of over 200 specialists in design, branding, and operations, we proudly serve a thriving global community of over 20 million consumers.

LOTTO OFFICIAL AUTHORIZATION

AUTHORIZATION CERTIFICATE

LOTTO OFFICIAL AUTHORIZATION

We hold the exclusive master license for the LOTTO brand in the People's Republic of China, overseeing all R&D, brand management, and supply chain operations nationwide.

WHY PARTNER WITH US?

INTEGRATED SUPPLY CHAIN & IN-HOUSE MANUFACTURING

Our robust source factories, combined with advanced digital technology, guarantee superior quality control, cost efficiency, and rapid market responsiveness. We control the entire process from raw material to final product.

SMART CLOUD LOGISTICS

Specialized sub-companies dedicated to warehousing and logistics ensure streamlined, high-capacity fulfillment for regional and international markets, powered by data-driven intelligence.

GLOBAL DESIGN & OPERATIONS

Our international elite design team and professional operation specialists continuously drive brand elevation and product innovation, ensuring architectural integrity in every piece we create.

BRAND STORY

BRAND INTRODUCTION

Founded in the heart of Italy, Lotto represents an 'artisanal alternative' in the global sports arena. Our heritage is defined by a meticulous balance between traditional craftsmanship and a 'technical-first' philosophy, ensuring every product is an architectural achievement in performance.

With a legacy rooted in Italian excellence, Lotto continues to bridge the gap between historic sporting values and future-facing innovation, delivering equipment that empowers athletes at every level to reach their peak potential.

DEVELOPMENT HISTORY

  1. 1973

    FOUNDATION

    Founded by the Caberlotto family in Montebelluna, Italy, the brand set out to redefine athletic footwear through superior craftsmanship.

  2. 1994

    EUROPEAN GLORY

    AC Milan secures a historic Champions League victory wearing iconic Lotto kits, solidifying the brand's presence in elite football.

  3. 2005

    INNOVATION PEAK

    Launch of Zhero Gravity, the world's first laceless football boot, showcasing Lotto's commitment to cutting-edge technical design.

  4. 2021

    GLOBAL EXPANSION

    A strategic partnership with WHP Global initiates a new era of worldwide digital expansion and lifestyle brand integration.

INTERNATIONAL INFLUENCE

Global sports stadium
100+ COUNTRIES REPRESENTED
20M+ GLOBAL CONSUMERS
Technical awards and medals

ELITE ENDORSEMENTS

From tennis legends like Martina Navratilova and Boris Becker to current stars like Ons Jabeur, our products power champions.

TECHNICAL INNOVATION

Recipient of industry-leading honors for ReactiveArch and Syn-Pulse technological breakthroughs in sports performance.